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The best souvenirs in Times Square are the ones you will still enjoy after you get home: personalized candy, official Broadway merchandise, a well-made NYC shirt or tote, small keepsakes that fit in a carry-on, and your own photos. The area is packed with shops, and it is easy to overspend on items that all

The Times Square address you need depends on what you are looking for. The famous tower, One Times Square, is at 1 Times Square, New York, NY 10036, and it is also known as 1475 Broadway. The wider district has no single street address, which is why so many searches for a Times Square address,

Quick answer: Yes, Times Square is almost always busy, but Times Square crowds are not the same every hour of every day. The Times Square Alliance reported an average of 221,457 pedestrians per day in 2025, and nearly 300,000 on the busiest day. The calmest periods are generally early morning and late at night on

Quick answer: Times Square NYE 2026 takes place on Thursday, December 31, 2026, and welcomes 2027. The Ball Drop is free, needs no ticket, and is open on a first-come, first-served basis. Historically, the Ball begins its 60-second descent at 11:59 p.m. Eastern Time, and the outdoor viewing areas fill up hours earlier. This guide

Knowing how to get to Times Square before you leave your hotel or apartment saves you from the single most common mistake first-time visitors make: getting off at the wrong stop and walking ten extra minutes through the densest crowds in Manhattan. This guide covers every practical way to get to Times Square — subway,

Boutique hotels near Times Square are easy to overlook. Most first-time visitors default straight to the big-name chains ringing the square, without realizing that some of the most design-forward, personality-filled stays in Midtown sit just a block or two away. Whether you want a design-driven boutique hotel in Times Square or a full luxury hotel

The history of the Times Square Ball Drop stretches back more than a century, to a newspaper publisher who wasn’t allowed to set off fireworks. What started in 1907 as a workaround for a city fireworks ban has grown into the single most-watched New Year’s Eve tradition in the world, broadcast to roughly a billion

Restaurants with a view in Times Square are easier to find than most visitors realize — though the first instinct is usually to book a hotel room instead. But some of the best skyline views in Midtown aren’t from a bed — they’re from a rooftop bar stool or a window table, cocktail in hand,

Times Square with kids is a different trip than Times Square as a couple or a solo traveler — the crowds hit differently, the pace has to slow down, and the list of “must-see” attractions shifts toward candy stores and costumed characters instead of rooftop bars and late dinners. This family guide covers what to